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Video Cameras Video Production

Open Letter to Cisco about Flip Video

Dear Cisco,

When you purchased Pure Digital, the company that makes the line of Flip Video cameras, I like many people, scratched my head, wondering why Cisco would buy them and what they were going to do. I feel the new sliding Flip Camera is a dud; it’s not a revolutionary product like the original Flips were it’s an also rand. We already have a touchscreen video camera and its called the iPhone 3GS and costs about the same as the new almost 300 dollar camera. I had so many high hopes, we heard rumors of a camera with integrated Wi-Fi for features that you would get from something like a Eye-Fi card where video can be instantly uploaded without hooking up to a computer. Allow me to help with a list of things that I would like to see in future devices.

  • External Audio Input: Please, Please, Please add an audio input jack, the Kodak Zi8 has it and I think that fact that its really hard to find one in stock shows that consumers and creatives want that feature. Please also add a menu feature to turn off auto gain control too.
  • 1080P: It’s the next evolution of the product line, just be sure that you maintain good performance in low light.
  • 720P 60fps: Not high on my list, but would like to have it as an option when I need it.
  • Live Video Output: Would be nice to be able to hook up the flip to a larger monitor by the HDMI and component connections to help with framing shots.

Thanks,

Zach Scott