Open Letter to Cisco about Flip Video

by Zach Scott on April 22, 2010

Dear Cisco,

When you purchased Pure Digital, the company that makes the line of Flip Video cameras, I like many people, scratched my head, wondering why Cisco would buy them and what they were going to do. I feel the new sliding Flip Camera is a dud; it’s not a revolutionary product like the original Flips were it’s an also rand. We already have a touchscreen video camera and its called the iPhone 3GS and costs about the same as the new almost 300 dollar camera. I had so many high hopes, we heard rumors of a camera with integrated Wi-Fi for features that you would get from something like a Eye-Fi card where video can be instantly uploaded without hooking up to a computer. Allow me to help with a list of things that I would like to see in future devices.

  • External Audio Input: Please, Please, Please add an audio input jack, the Kodak Zi8 has it and I think that fact that its really hard to find one in stock shows that consumers and creatives want that feature. Please also add a menu feature to turn off auto gain control too.
  • 1080P: It’s the next evolution of the product line, just be sure that you maintain good performance in low light.
  • 720P 60fps: Not high on my list, but would like to have it as an option when I need it.
  • Live Video Output: Would be nice to be able to hook up the flip to a larger monitor by the HDMI and component connections to help with framing shots.

Thanks,

Zach Scott

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